Videocon Telecom is aiming to deliver consolidated topline revenue of Rs. 1658 Crore in the current financial year- FY 2017-18, from its existing, newly setup and upcoming business lines.
The existing business lines including Broadband and FTTH business in Punjab, Haryana and Himachal Pradesh; wholesale International Long Distance (ILD) Carrier business; smart solutions; tower business and security and surveillance will contribute to a revenue of Rs.1358 Crore, while the new business lines that the company is venturing into including retailing of CCTV cameras; smartphone accessories, smart homes and city solutions and mobile VAS will add a top line revenue of Rs. 300 Crore.
“Self-sustaining business lines are the company’s mantra while selecting new business to venture into. All the business lines, be it existing, newly setup or upcoming, our first criteria are that the business should be cash positive from the word go, and we don’t have to burn any money to make it run” said Arvind Bali, CEO, Videocon Telecom.
The company is the market leader in Punjab and aims to maintain its revenue and customer market share (RMS and CMS). Videocon plans to expand its footprint in the circle by adding another 15 percent fibre this year in addition to its existing 6000km of fibre. The company is also looking to increase its RMS by four percent by 2020.
Videocon also provides B2B enterprise communication solutions under the brand name of ‘Videocon Edge’. The vertical is engaged in providing enterprise communication solutions including bulk SMS, out-bound dialer (OBD), interactive voice response (IVR), toll-free, shortcode and longcode solution.
The enterprise communication solutions market is estimated to be approximately Rs. 1600 crore. The vertical will encompass a variety of industry-first features such as beacons for proximity marketing and chatbots to create differentiation and value addition to corporate customers.
The security and surveillance market is a Rs. 3500 Crore market, projected to grow by a compound annual growth rate (CAGR) of 20 percent year-on-year. Videocon has been undertaking many security and surveillance projects for government bodies and enterprises including IP-based CCTV solutions, access control solutions, and scanners, and is looking to further expand the vertical, with special focus on the CCTV segment.
Videocon is also venturing in the Smartphone accessories market and will offer range of products including smart-watches, smart-bands, bluetooth headphones and speakers, power-banks, earphones, chargers, cables and so on.