~ Witness 8 beautiful unique love stories only on SABGROUP’s channel Mastiii on this Valentine’s Day 2017~
Mumbai, 13th February 2017/Team Estrade//– Block your dates for this Valentine’s to witness what true love is only on India’s #1 Music and Youth Channel Mastiii. Music being the language of love the team of Mastiii comes with a unique proposition “Mastiii Ka Love Angle” on this day of love, where 8 beautiful real life love stories from couples across India come alive.
For the special programming the channel reached out to its viewers asking them to share their sweet memories with their soulmates, entries to which closed on the 10th February, 2017. Having received a tremendous response, the Mastiii team captured and shortlisted some of the most beautiful love stories that will be played on the channel and its social platforms throughout Valentine’s Day.
Emphasizing on this Manav Dhanda, Group CEO, SABGROUP says that, “Mastiii has been entertaining its viewers with its music since its inception, and this year the team thought of spreading some love along with entertainment. “Mastiii Ka Love Angle” is a great idea and with the reach of over 100 million* on a monthly basis Mastiii will not only engage & interact with its viewers but also offer them their “moment of glory” by showcasing their love stories on the channel. We are overwhelmed by the incredible response we would like to thank our viewers for their ardent love and support that they have shown us over the years and look forward to having many more such initiatives in the future..
ABOUT SABGROUP: Sri Adhikari Brothers Group is a pioneer in the field of Indian Media and has gone through various stages of growth over the last 3 decades. The expertise that the group has, both as a production house and as a broadcaster is unmatchable in the Indian M&E landscape. Currently, the group has exposure across content production, broadcast and publishing. It is in the process of setting up two state of art production studios. The group has also ventured into film production by having signed on to produce sequels to ‘Grand Masti’ and ‘Dhamaal’. The group’s film production arm, expects to sign 8-10 more projects in the coming financial year.
*Source: BARC, Avg Weekly reach, HSM 4+
Valentine’s Day 2017: Mastiii Gives Love a Different Angle