MY FM, the radio division of Dainik Bhaskar, has associated with Imitiaz Ali directed film, Jab Harry Met Sejal, as exclusive music partners. Shah Rukh Khan released the first song, Radha, from the film in the presence of 7,000 women named Sejal in Ahmedabad with RJ Archana Jani.
The makers of the movie had initiated a contest that would result in the actor visiting the city that has the majority of girls named Sejal – Anushka’s character in the film. As Ahmedabad emerged as the winner, Shah Rukh visited the city to meet the girls and to release the first track of the film.
Commenting on the association, Viplov Gupte, Chief Programming Officer, MY FM, said, “We take immense pride and honor in being exclusive music partners for the movie, Jab Harry met Sejal, a Imtiaz Ali directorial. The song, Radha, is electrifying and would urge you to get up and shake a leg. We are sure this association will work phenomenally well. Our marketing efforts coupled with working with the best in the industry, will result in outstanding achievement.”
MY FM partners with Jab Harry Met Sejal
